Media Room

The MGBD students looking ecstatic with the goodies they received.

What do Meiji and Canon have in common? Well, not very much except that our Motion Graphics & Broadcast Design students collaborated with Protocol - a social media ad agency - to work on motion clips for the two big brands. The brief? To create exciting and relevant motion graphics clips for their social media channels. It was a huge opportunity for the students as they received genuine feedback from the social media pros on how to spin fresh ideas and perspectives. To up the ante, the project took on a competition slant with the best group's work to be featured on the companies' social media. The companies were also generous with the prizes - Meiji awarded the winners large hampers and Canon gave all 21 students who worked on the brief a printer each.