SBM Teams Presented to HomeTeamNS for Project Launch Campaign
School of Business Management
Published on 15 Dec 2021
In order to acclimatise young talent with the real world out there, it is important for them to understand the rigors of the industry. SMRT's media arm, Stellar Ace, works with educational institutions to prepare young talent. In October, it launched its Project Campus Series with Institutes of Higher Learnings (IHLs).
Our School of Business Management's (SBM) four finalist teams presented to a non-profit organization, HomeTeamNS, for a launch campaign of an upcoming project.
Esther Ho, director of SBM, explains NYP was built on its industry-centric roots, and industry projects form an integral part of its students’ curriculum: “In this collaboration with Stellar Ace and HomeTeamNS, our students can integrate and apply marketing knowledge and skills they have acquired, on real-world solutions for our industry partners.
“Such industry collaborations also provide valuable experiential learning experiences and enable our students to hone their creative problem-solving skills to prepare them for a marketing career in diverse industries that require skills in branding, marketing and digital communications."