Post-Diploma Certificate in Wholesale Operations & Marketing Management (part of Specialist Diploma in Wholesale & Trade Management)
About this course
Course objectives
Post-Diploma Certificate in Wholesale Operations & Marketing Management (PDC 2 of Specialist Diploma in Wholesale & Trade Management) covers the following modules with a total of 150 training hours:• Strategic Branding & Digital Marketing for Wholesale Business (CmU)• Warehouse Operations & Inventory Management (CmU)• Sustainability in Wholesale Sourcing & Procurement Strategies (CmU)• Wholesale Marketing & Supply Management Project (WIU)This PDC has THREE Competency Units (CmUs) and ONE Work-Integration Unit (WIU).
Course description
This PDC focuses on branding & digital marketing, data analytics, and stakeholder & operations management. It addresses the sector skills set needed in the areas of branding and digital marketing management, stakeholder & vendor management, sustainability practices and inventory management. The learners will be provided with real business cases for discussions, analysis and develop solutions to manage the challenges in the wholesale trade sector. As such, the course also provides opportunity for learners to practice their analytical & critical thinking skills and collaborate for learning.