Digital Marketing

Course objectives

In this course, participants will examine the changing digital marketing landscape, strategize and implement powerful digital marketing campaigns.

Course description

In this digital age, businesses are constantly evolving the way in which they measure, plan and implement digital marketing campaigns to keep ahead of the competition and capitalise on opportunities online. Participants will be taught the new digital technologies have fundamentally reshaped marketing practices and brought about changes in the ways that companies engage consumers.

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