Specialist Diploma in Digital Content Creation for E-Commerce

Specialist Diploma in Digital Content Creation for E-Commerce

About this course

Course objectives

The objective of the proposed Specialist Diploma in Digital Content Creation for E-Commerce are:

• To equip post-diploma graduates from design and business backgrounds with the skills to support organisations or businesses in creating and delivering engaging contents across multiple digital channels;

• Relevant E-Commerce and content creation & management skills to enhance online business competitiveness through different marketing strategies and content development;

• Analytics software tools and empathy techniques to develop consumer insights and provide omni-channel customer experience for sustained E-Commerce success.

Course description

This Specialist Diploma in Digital Content Creation for E-Commerce covers the following PDCs

• Post-Diploma Certificate 1: Creative Content Creation (150 hours)

• Post-Diploma Certificate 2: Content Marketing & Management (150 hours)