EAE Tips: Mass Media Management (C93)

Turn your creativity into media magic! Singapore is the regional media hub for creating and broadcasting content to the world. In NYP’s Diploma in Mass Media Management, you'll gain a comprehensive understanding of media production and business processes through practical, hands-on training. You'll be exposed to various industry projects, providing valuable real-life experience. Learners also have the chance to collaborate on high-profile projects with major companies like MTV, MediaCorp, Asian Academy Creative Awards, Mothership, and many others.

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Ideal applicant

Applicants should demonstrate:

  • Passion and interest for media through individual or group project or participation in competitions, or through engagements at events and activities, or sharing their active involvement in related projects and CCAs;
  • Leadership skills in roles or positions of responsibility they had undertaken. They should be able to share the learning values attained as a result of carrying out these functions;
  • Clear career aspirations and some understanding of job opportunities available in the media industry;
  • Familiarity with the course curriculum and the ability to cite unique aspects of the course; and,
  • Awareness of current affairs and the ability to think out-of-the-box by relating recent news to questions pertaining to the media industry.

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Shortlisted applicants will be assessed as follows:

Aptitude test

Shortlisted applicants are required to take an online aptitude test. The aptitude test will identify applicants' strengths and qualities, including hidden ones, to match their talent and potential with the business courses they are most suited for.

 

The test discovers key business traits such as critical thinking, innovativeness, communication, and personal effectiveness, which are essential for future business careers. It includes scenario-based multiple-choice questions and structured short questions.

Interview

If you are shortlisted, you will be invited for an interview to share more about your passion for the course with a panel of interviewers. You will be assessed on your interest, aptitude, as well as communication and presentation skills. The duration of the interview will be between 15 to 20 minutes for a one-to-one interview, or longer if it is a group interview.

Some questions which you may be asked during the interview include:

  • What are your reasons for choosing the Diploma in Mass Media Management?
  • What is a media project that you were involved in and most proud of? Explain it.
  • What would you like to do when you join the media industry in the future?
  • What form of media content do you prefer to express yourself in (e.g. videography, photography,writing, broadcast, etc.) and why?
Portfolio (Mandatory)

You should include in your portfolio any evidence and/or activities that showcase your character, involvement, and passion in media. This could include certifications attained, online businesses, videos you produced, edited, or filmed, stories you wrote, edited, and published, or pictures you took, edited, and posted. It's beneficial if you have evidence of sharing your work on platforms such as websites and social media channels.

 

Examples of what to include in your portfolio

  • Media-related content (e.g. videos you produced, edited, filmed; or stories you wrote, edited and published; or pictures you took, edited and posted
  • Testimonials
  • Certificates (e.g., academic, achievement, competitions and/or personal development)
  • Awards

Notes:

  1. Course has course-level intake allowance of 50%.

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